Monthly Archives: April 2011

Google Dials Up Localization Big Time

April 30, 2011

Google Implies Local Demand Based on User Location It appears that Google has just dialed up search result localization in a big way. A picture … read more

Free Keyword Competition Research

April 30, 2011

The term “competitive research” conjures up all sorts of imagery like expensive tools, shiny buttons, cute charts, and fancy (sometimes foolish) language about precise insight … read more

Increasing SEO Complexity Lowers Result Diversity

April 29, 2011

Changing the Cost-benefit Analysis In the last post I mentioned how the US government tried to change the cost benefit analysis for some sleazy executives … read more

Scammers, Spammers & Industry Standards

April 28, 2011

A Friendly Warning I got an email the other day titled “small business SEO scam” My name is Ryan, and I head small business outreach … read more

Why Was Demand Media Torched by Google? Branding

April 27, 2011

We Are Not a Content Farm When Google began speaking publicly about content farms Demand Media’s Richard Rosenblatt stated that it would be silly to … read more

Why Content Farms Are Here to Stay

April 26, 2011

Much noise was made recently about Google taking a whack at so-called content farms — sites which apply industrial production techniques to the creation of … read more

Web Manager’s Guide To SEO Strategy

April 22, 2011

When your boss/client asks you why your web site can’t be found in Google, what are you going to say? You should prepare, because, eventually, … read more

Why Rank Checking is Still Useful

April 21, 2011

There’s not a complex mathematical formula that is needed for one to understand the basic math associated with SEO. It boils down to something like: … read more

How to Start an SEO Business

April 19, 2011

Pretty basic question for an SEO right? It would be nice if the answer were equally as basic or simple. It’s an important question, even … read more

SEO For Designers, Developers & Managers

April 13, 2011

SEO on your own site is straightforward, at least in terms of the politics. SEO’ing a site that a team works on is another matter. … read more

Google Wants to Act Like a Start Up

April 13, 2011

I just saw this Google snippet while trying to fine one of our old posts and it was *so* awful that I had to share … read more

Google Throws the Book at Competitors

April 9, 2011

You can learn a lot about how search has improved over the years by reading Matt Cutts. Recently he highlighted how search was irrelevant in … read more

Majestic SEO Fresh Index

April 9, 2011

Majestic SEO has long had great link data, but their biggest issue has been usability. They sorta built with the approach of “let’s give them … read more

Love & Farming vs Exploitation: Who’s Winning?

April 8, 2011

Value Systems Many broken belief systems that exist do so because of a misinformed understanding of how the world works through naive idealism, with various … read more

Using PPC for Local SEO

April 6, 2011

We are all aware of the importance Google has been placing on local search over the last couple of years, we touched on it in … read more